PureAudio was founded by Gary Morrison and Ross Stevens. Gary has enjoyed a 30 year career in the high-end audio industry, the largest part of that as a co-owner and head designer for Plinius Audio. Gary was responsible for the sound of Plinius from 1987 until 2005. During that time he was instrumental in the creation of a series of highly regarded and well reviewed audio amplifiers. Ross has worked as an industrial designer for over 25 years, with a particular passion for high-end audio. He has worked with leading designers, including Philippe Starck, and high-end audio brands including B&W, Perreaux and Plinius. Ross was responsible for the industrial design of the now iconic curved range of Plinius products introduced in 2002. It was as a result of their collaboration on the design of Plinius products that Gary and Ross developed a close professional and personal friendship. PureAudio reflects their shared passion to create simple, innovative, and refined designs that focus on the very human pastime of the enjoyment of music.